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	<title>PR In Your Pajamas</title>
	<link>http://prinyourpajamas.com</link>
	<description>Publicity, Marketing and Coaching for Entrepreneurs</description>
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		<title>Confronting Your Time Management Excuses</title>
		<description><![CDATA[In today&#8217;s guest post, Karen Southall Watts once again forces us to face the truth &#8212; no matter how painful &#8212; so we can achieve our business and personal goals. The challenge of time management is not new. Increasing pressure to “do more with less” is the hallmark of modern life. At some point everyone [...]


Related posts:<ol><li><a href='http://prinyourpajamas.com/look-yourself-straight-in-the-eye-questions-entrepreneurs-must-ask/' rel='bookmark' title='Permanent Link: Look Yourself Straight in the Eye: Questions Entrepreneurs Must Ask'>Look Yourself Straight in the Eye: Questions Entrepreneurs Must Ask</a> <small>Today we have a guest post from Karen Southall Watts,...</small></li>
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		<link>http://prinyourpajamas.com/time-management-excuses/</link>
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		<title>Tools to Monitor Your Online Reputation</title>
		<description><![CDATA[In a previous post, we talked about the different factors that form your overall online reputation. In this post, let&#8217;s talk about the actual tools you can use to monitor how your online reputation is doing. By using these tools regularly &#8212; daily in fact &#8212; you&#8217;ll know: what PR, branding and marketing strategies are [...]


Related posts:<ol><li><a href='http://prinyourpajamas.com/5-little-known-factors-that-could-affect-your-online-reputation/' rel='bookmark' title='Permanent Link: 5 Little-Known Factors That Could Affect Your Online Reputation'>5 Little-Known Factors That Could Affect Your Online Reputation</a> <small>Merriam-Webster defines &#8220;reputation&#8221; as: &#8220;overall quality or character as seen...</small></li>
<li><a href='http://prinyourpajamas.com/how-to-track-an-seo-press-release/' rel='bookmark' title='Permanent Link: How to Track an SEO Press Release'>How to Track an SEO Press Release</a> <small>So you’ve written a very easy to read and keyword...</small></li>
<li><a href='http://prinyourpajamas.com/marketing-blogs-for-pr-pros/' rel='bookmark' title='Permanent Link: Top 10 Marketing Blogs for The PR Pro&#8217;s RSS Reader'>Top 10 Marketing Blogs for The PR Pro&#8217;s RSS Reader</a> <small>One of the best ways to keep abreast of any...</small></li>
</ol>

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		<link>http://prinyourpajamas.com/tools-to-monitor-your-online-reputation/</link>
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		<title>5 Little-Known Factors That Could Affect Your Online Reputation</title>
		<description><![CDATA[Merriam-Webster defines &#8220;reputation&#8221; as: &#8220;overall quality or character as seen or judged by people in general&#8221; Nowadays that reputation is increasingly informed by what people see online. Use of the yellow pages is going down. Google is way up. People ask for opinions on Twitter before they would pick up the phone to get their [...]


Related posts:<ol><li><a href='http://prinyourpajamas.com/stand-out-and-get-liked-online/' rel='bookmark' title='Permanent Link: Stand Out and Get Liked Online'>Stand Out and Get Liked Online</a> <small>In past social media workshops I’ve taught, the most popular...</small></li>
<li><a href='http://prinyourpajamas.com/using-social-media-to-enhance-your-next-event/' rel='bookmark' title='Permanent Link: Using Social Media to Enhance your Next Event'>Using Social Media to Enhance your Next Event</a> <small>One of the services that my PR company, Cross Border...</small></li>
<li><a href='http://prinyourpajamas.com/making-a-case-for-youtube/' rel='bookmark' title='Permanent Link: Making a Case for YouTube'>Making a Case for YouTube</a> <small>Chances are if you do your own PR, you already...</small></li>
</ol>

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		<link>http://prinyourpajamas.com/5-little-known-factors-that-could-affect-your-online-reputation/</link>
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		<title>Social Media Fails: The Worst Case Studies of 2012 (So Far)</title>
		<description><![CDATA[It&#8217;s good to learn from other people&#8217;s mistakes &#8212; so we don&#8217;t end up making them ourselves! In today&#8217;s guest post, Rachel Hyun Kim writes about 2012&#8242;s worst social media failures, and what we can learn from them. Take notes! Social media is a constantly evolving process, with no formula set for a perfect campaign. [...]


Related posts:<ol><li><a href='http://prinyourpajamas.com/social-media-pr-2012/' rel='bookmark' title='Permanent Link: How to Do Social Media PR in 2012'>How to Do Social Media PR in 2012</a> <small>Social media has become the new arena for PR. And...</small></li>
<li><a href='http://prinyourpajamas.com/making-a-case-for-youtube/' rel='bookmark' title='Permanent Link: Making a Case for YouTube'>Making a Case for YouTube</a> <small>Chances are if you do your own PR, you already...</small></li>
<li><a href='http://prinyourpajamas.com/using-social-media-to-enhance-your-next-event/' rel='bookmark' title='Permanent Link: Using Social Media to Enhance your Next Event'>Using Social Media to Enhance your Next Event</a> <small>One of the services that my PR company, Cross Border...</small></li>
</ol>

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		<link>http://prinyourpajamas.com/social-media-fails-2012/</link>
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		<title>How to Write a Media Pitch Journalists and Editors Will Love</title>
		<description><![CDATA[What if your media pitches always stood out from the pack? What if the editor&#8217;s eyes perked up every time they saw an email from you? You can bet this would improve your chances of getting coverage. In this post, we&#8217;ll go over a few things you can do with your media pitches to make [...]


Related posts:<ol><li><a href='http://prinyourpajamas.com/pitch-writing-lessons-from-movie-blockbusters/' rel='bookmark' title='Permanent Link: Pitch Writing Lessons from Movie Blockbusters'>Pitch Writing Lessons from Movie Blockbusters</a> <small>I love to watch movies and this summer I noticed...</small></li>
<li><a href='http://prinyourpajamas.com/social-media-pr-2012/' rel='bookmark' title='Permanent Link: How to Do Social Media PR in 2012'>How to Do Social Media PR in 2012</a> <small>Social media has become the new arena for PR. And...</small></li>
</ol>

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		<link>http://prinyourpajamas.com/how-to-write-media-pitch/</link>
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		<title>Signs Your PR Sucks</title>
		<description><![CDATA[We&#8217;ve written quite a bit in this blog about the importance of PR metrics in  monitoring and implementing successful PR. However, while numbers and measurements surely have their place in your PR management, there are &#8220;soft,&#8221; non-numerical indicators that are worth looking at, too. These are signs and symptoms that help you see whether your [...]


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		<link>http://prinyourpajamas.com/signs-your-pr-sucks/</link>
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		<title>7 Ways You Are Missing Out On Getting Your Company Noticed</title>
		<description><![CDATA[In today&#8217;s guest post, Juliette Schmerler lists seven commonly missed opportunities for exposure, both online and offline. Does this list inspire you to try a new marketing platform? There are undoubtedly a number of marketing methods that your business is NOT using at the moment to improve your visibility with potential customers. Unfortunately, too many [...]


Related posts:<ol><li><a href='http://prinyourpajamas.com/10-ways-to-leverage-a-company-win/' rel='bookmark' title='Permanent Link: 10 Ways to Leverage a Company Win'>10 Ways to Leverage a Company Win</a> <small>I talked previously about the different ways you can repurpose...</small></li>
<li><a href='http://prinyourpajamas.com/14-ways-to-get-liked-on-facebook/' rel='bookmark' title='Permanent Link: 14 Ways to Get Liked on Facebook'>14 Ways to Get Liked on Facebook</a> <small>By now there is no doubting the power of Facebook....</small></li>
<li><a href='http://prinyourpajamas.com/elements-social-media-policy/' rel='bookmark' title='Permanent Link: 10 Elements of A Social Media Policy for Your Company'>10 Elements of A Social Media Policy for Your Company</a> <small>Your business needs a social media policy. Let me illustrate...</small></li>
</ol>

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		<link>http://prinyourpajamas.com/7-ways-you-are-missing-out-on-getting-your-company-noticed/</link>
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		<title>Get PR Like Lady Gaga</title>
		<description><![CDATA[Lady Gaga is a celebrity phenomenon. She rose to stardom on the wings of social media and has achieved so much in little time compared to her predecessors. Consider this: she has over 20 million Twitter followers almost 50 million people have liked her Facebook page she has won 5 Grammy Awards, among many other [...]


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		<link>http://prinyourpajamas.com/get-pr-like-lady-gaga/</link>
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		<title>7 Critical PR Lessons for Launching Start-Ups</title>
		<description><![CDATA[Glen Canyon Founder and CEO, Dr. John Heibel PhD, gives a briefing to IDC analysts at DistribuTECH 2012 For over 20 years, we’ve been fortunate to be part of many product and company launches, with many lessons learned. Earlier this year, we helped our client Glen Canyon Corporation earn over 30 feature articles and 150 [...]


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		<link>http://prinyourpajamas.com/7-critical-pr-lessons-for-launching-start-ups/</link>
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		<title>Look Yourself Straight in the Eye: Questions Entrepreneurs Must Ask</title>
		<description><![CDATA[Today we have a guest post from Karen Southall Watts, who tells us to be courageous and ask ourselves the toughest questions about our business. Doing so may not be pleasant but, trust me, you&#8217;ll be glad you did. You’re tired or cranky. The office seems overly noisy but not productive. Something seems off, but [...]


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		<link>http://prinyourpajamas.com/look-yourself-straight-in-the-eye-questions-entrepreneurs-must-ask/</link>
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