A Green Force in Social Media
Jacob interviews thought leaders, opinion influencers, and pioneers in the world of green technology, environment conservation and other areas of eco-consciousness. Listen to his radio series to discover people who are making provocative contributions in green advocacy. An example is Isabella Rosellini, who’s been making “Green Porno,” a series of short films about the sex life of bugs and other animals.
He also edits Treehugger.com’s series of guides on “How to Green Your Life,” bringing the conversation down to the level of lay people. The series covers greening all aspects of daily life, such as cars and transportation, eating, beauty and fashion, home design, school, travel, gift giving and celebrations.
In his spare time, this Nashville-based eco-advocate plays the steel guitar. His latest venture is Nemonics Media, a social media startup and maker of QuoteTh.is, a social web app for sharing quotations.
Jacob only recently made his Twitter account un-private, which means we can now follow him. He enjoys tweeting quotations, useful links for startups and, of course, anything about the environment.
Get to Know Jacob
Jacob graciously responded to our usual #FollowFriday questions, so we can get to know him a little better.
Laughs at: Community, DamnYouAutocorrect.com, animals who Tweet, and life in general (can’t take things too seriously).
Hopes: to help make the world a better place through information technology. And that people learn how to use the apostrophe.
Thinks: the world of entrepreneurship is becoming more transparent, efficient, ethical, and the playing field is leveling. This is real good news.
Reveals: At night I play in a band for swing dancers and drunken tourists in the Nashville honky tonks, right across the street from the office where I produce my podcast and run my startup.
Dream Coffee Date: Bill Gross of Idealab; one of the most inspiring entrepreneurs I’ve ever heard speak. He seems like a genuinely inquisitive and laid-back guy and I’d like to experience this first-hand.
Is Inspired By: every single person I interview on TreeHugger Radio, TED Talks, popular uprisings, insect swarms, and three-year-olds who can recite Billy Collins poems.
Jacob certainly knows how to harness the power of social media to educate and entertain us about the environment.
Follow Jacob on Twitter.
Listen to the latest episodes of Trehugger Radio.
Elena is founder of a technology PR agency that works with startups to billion-dollar companies. She is passionate about helping marketers and small business owners with practical publicity strategies, which she's also using for her own bling flip flop company.
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