Today kicks off a podcast series I’ll be starting where I interview reporters, editors, publishers on getting PR in their publication. Listen to my interview with SavvyMom.ca co-founder and co-publisher Minnow Hamilton where we discuss how to get PR coverage in their newsletter, read by thousands and thousands of moms.
SavvyMom is a publication near and dear to my heart – when I co-founded an internet business three years ago, they were one of the first to give us PR coverage. Their article was read by a reporter from a national magazine who then wrote a story about us – which attracted a buyer for the company. You just never know what will happen when you do PR!
UPDATE: While our site is being updated with new audio features you can CLICK HERE to listen to the interview!
Elena is founder of a technology PR agency that works with startups to billion-dollar companies. She is passionate about helping marketers and small business owners with practical publicity strategies, which she's also using for her own bling flip flop company.
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