Another year has rolled in, and I hope one of your business goals is to get more PR for your business.
PR doesn’t have to cost you thousands of dollars or hundreds of hours to achieve. In fact, with a few well-ingrained, PR-attracting habits, you can easily become a virtual PR magnet.
Below are five resolutions that will help you get more PR in 2011:
Sometimes a good photo can illustrate a story more than words. I guess that’s why they say “a photo is worth a thousand words.”
When we had our men’s socks company (which due to a ton of media coverage, attracted a buyer less than a year after we started it), one of the things we struggled with was, “how on earth do we show photos of boring men’s socks?”
I have friends whose big dream is to sequester themselves and write a book. Although I like to write, it’s not something I dream of doing day in and day out. I don’t like sitting in front of a blank page, but I do know that once I get an idea and get started, things usually flow.
Most entrepreneurs I know are not writers. You started your business because your passion and natural gifts are in a particular space.
Most entrepreneurs I know didn’t realize how much marketing they would need to do in order to succeed. And that effective writing- from websites to sales materials, direct mail to blog posts- will be a crucial part of you getting heard above the noise. Read More→
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"5
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 Elena
Verlee
The Passionate Publicist |
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