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Archive for fast company

How To Use an Editorial Calendar to Get PR

By Elena · Comments (7)
Tuesday, February 9th, 2010
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news papers in a pile detail front of papers

If you’re new to the term, an editorial calendar is a listing of the major themes or features planned for upcoming issues of a magazine. An editorial calendar is often in the Media Kit created by magazines (and sometimes newspapers) to attract advertisers. In theory, an editorial calendar tells you in January, what the magazine will write about all the way till December.

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Comments (7)
Categories : What Is PR and How Do You Get It
Tags : editorial calendar, eweek, fast company, getting pr, how to do pr, media kit, oprah, public relations for small business, social networking

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