Pitching media and influencers can be a daunting task. In this guest post, Frederik Vincx shares some handy checklists to help PR newbies and professionals alike, reach the right person, at the right time, with the best pitch possible – Elena Verlee
How many emails do you get per day?
25? 50? 100?
You’re not alone. We’re all inundated with them.
Journalists and bloggers are probably the worst off. They get hundreds of emails everyday. On average, over 50 are PR pitches. Mails from people like you and me that would like the influencers to write about something.
However, journalists may write only one story per day. Knowing these numbers, it’s clear that our pitches need to be excellent.
So how do we make sure our pitches cut through the clutter?
There’s no simple answer. There are so many things to consider before hitting the ‘send’ button.
Luckily, the team at PR CRM Prezly created handy checklists to make sure you don’t miss a thing.
There are three versions: